MASTERING NATIVE ADS

Native advertising is gaining traction as a the digital marketing landscape. For brands like IRCTC and beyond, mastering this subtle yet effective strategy can significantly boost engagement, conversions, and ultimately, revenue growth. A key factor of native ad performance lies in developing engaging content that seamlessly blends into the user

Indian Railways Catering and Tourism Corporation (IRCTC), the leading online platform for train bookings, has partnered with Adgebra, a cutting-edge ad technology company, to incorporate its innovative 'Cuboid' ads into the IRCTC website. This strategic move aims to maximize user engagement and provide a more engaging advertising experience for tr